The development of character is pivotal for cultural industry, however there is few objective and quantitative studies regarding how gamers recognize character’s personality and body shape due to the limited research methodology. The aim of the current study was to analyze the perceived personality and body shape of Overwatch characters (Tracer, Zarya and Mei) using Sasang Personality Questionnaire (SPQ) and Body Mass Index (BMI) in 101 University gamers, and to examine how the demographic features of the gamers were related to it. Tracer was recognized as having significant (p<0.001) high SPQ subscale scores and low BMI than others, and Zaryar and Mei were recognized as having similar SPQ subscale scores and BMI profile. The male gamers perceived higher scores of SPQ-Cognition in Zaryar than the female gamers, and the female gamers perceived higher scores of SPQ-Emotion in Mei than the male gamers. The SPQ-Cognition score of gamers was significantly correlated with the perceived SPQ-Total score of Mei (r=0.342, p<0.001). Both SPQ and BMI were found to be objective methods for analyzing perceived personality and body shape of game characters, and the gender and characteristics of personality in gamers were empirically shown to paly important roles in perceiving game characters. The current study provided theoretical foundations for developing and modifying game characters reflecting gamer’s characteristics.